Muslim Up joins the anti-U.S. products campaign

CAIRO, March 12 (IslamOnline.net & News Agencies) – Enhancing the already active boycott campaign of U.S. products, three French Muslims of Arab decent established earlier in March a beverage company under the name of “Muslim Up for Beverages,” whose products swept the French markets in a just one month.

“No to War, Yes to Peace. We want to see birds of love hovering high and not jet fighters” is the banner carried by the fledgling company, which flatly rejects the hegemony imposed by the United States on the entire world.

The French Liberation newspaper said Monday, March 9, the company created the eye-catching slogan of “A Drink Different From Drinks To Serve The Others” to lure more consumers and entrench their foothold in the French market.

“The Others means peace-loving organizations and communities,” the daily quoted as saying Khobayeb al-Husni, one of the three owners.

“We earmark a part of our profits for Muslim Up fund, which supports human rights organizations,” he added.

They also launched a website to promote their drink, describing it as a “drink for all who boycott the Zionist products and U.S. trademarks.”

“Muslim Up is the drink of a generation fully mindful of Arab burning issues…A generation aware of what the scourge of war and the terrorism of quasi-countries  really mean…A generation advocating peace and love against clash of civilizations, religions and peoples. Therefore, we earmarked a part of our profits for a number of French charities,” read a prelude on the Arabic section of the website.

“We are French Muslim young men of Arab roots. Our unshakable belief that we are part and parcel of France’s unity is on par with ours’ in freedom, justice, equality and brotherhood between all peoples regardless of their religion, nationalities or colors.

“We work hard for the welfare of our society and we defend human rights as fierce as we defend our religion against extremism and bigotry,” the three Muslims introduced themselves to the visitors of their website.

On the reason of producing the drink at this time, the website said it has been produced in protest at the looming U.S.-led war on Iraq, which “is only aimed at down-tread human dignity.”

They also denounced the unbridled Israeli aggression on the Palestinian people day in and day out.

“We launch our project with the Israeli occupation army still determined to nip the peace process in the bud.

“This French drink is an alternative to U.S. products, which finance the weaponry which claims the lives of innocent people,” they underlined.

Drink Arab Cola

Another Frenchman launched “Arab Cola” beverage with a capital estimated at 76,ooo euros.

“I will allocate part of the profits to the organizations concerned about helping poor Arab countries overcome environmental crises,” Gerard le Plain told Liberation.

“I hope that Arab Cola would find a thriving market in France, the U.S. and the Middle East.

“I try hard to distribute 2.5 million cans per month, in other words some 80,000 cans a day,” he said, noting that this figure was not a wishful thinking given that the monthly distribution of the soda products in France stood at 91.1 million liters.

Commenting on the project, Liberation expected the two drinks would make huge profits with most Muslims and French people boycotting U.S. products for Washington’s drive to unleash war on Iraq even without U.N. mandate as well as its belligerence and brazen support for Israel.