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Hollywood Steps Up as Election Looms

By Dilshad D. Ali

28/10/2004

Was there ever a time when Hollywood and the U.S. political system were two separate entities?

With the US Presidential election less than a week away, Republican incumbent President George W. Bush and Democratic hopeful Senator John Kerry are stumping more than ever for the coveted position of “leader of the free world.” And though Hollywood is campaigning for both sides, its over-the-top presence in this year’s election has significantly blurred the line between government and entertainment. It’s the rise of “gover-tainment” like we’ve never seen before.

But was there ever a time when Hollywood (and the entertainment industry in general) and the U.S. political system were two separate entities? Not really. From the late Ronald Regan who crossed over from actor to California governor to US President, to the current California (“Kah-li-fornia,” as he says it) Governor Arnold Schwarzenegger—a former body builder and action-movie hero—Hollywood has a deep relationship with politics.

But in this election, where the stakes are higher than ever as the nation stands undivided and mired in Bush’s “War on Terror,” Hollywood is working harder than ever to sway voters and bring various issues to light. And though Bush has his supporters from the movie, television, music, and book industries, it is Kerry and the Democratic Party that is getting the biggest help from entertainers. The following is a short chronological rundown of the latest stumping tactics from entertainers:

  • Various music artists and actors are taking part in a “Vote or Die” campaign. Placards featuring celebrities like P Diddy, Paris Hilton, Queen Latifah, and Jimmy Fallon wearing T-shirts with the slogan are plastered all over New York City and other major cities. The message is to get out and vote. The underlying push is to vote for Kerry.

  • President Clinton, after recuperation for six weeks from heart bypass surgery, joined Kerry on the campaign trail nine days before November 2. Though Clinton is a politician and not an entertainer, his affable personality and rock-star connections have elevated him to an iconic status. Many pundits believe his vocal backing of Kerry at this late stage in the game is a serious blow to Bush.

  • Actor/comedian Dennis Miller continues to hit the talk show circuit with his potty-mouth-infused support for Bush. Recently on HBO’s “Real Time With Bill Maher,” Miller responded to another panelist’s complaint that Bush was making Iraq into another Christian vs. Muslim crusade with a snappy retort against former President Clinton. Miller has made it his business to get his pro-patriotism, pro-Bush, anti-liberal message out to as many people as possible in the form of comedic and angry speechifying.

  • The “Vote for Change” tour wrapped up in Washington DC in mid-October in front of 20,000 screaming fans. The tour, featuring artists like R.E.M., the Dixie Chicks, Pearl Jam, The Dave Matthews Band, Bruce Springsteen and John Mellencamp, roared through 11 battleground states drumming up money and support for Kerry’s campaign. Artists spoke against Bush and urged fans to vote on November 2. Springsteen at one concert told fans, “America is not always right. That’s a fairy tale for children.”

  • Michael Moore charged ahead with his tirade against Bush by promoting the DVD release of his anti-Bush, anti-War-on-Iraq movie, Fahrenheit 9/11. Moore, along with a slew of other politically-minded documentaries, has paved the way for a new genre of films that aim to sway voters and shape the issues at hand.

  • And rising up in defense of Bush, a number of Hollywood actors, including Kelsey Grammer, and Robert Duvall, spoke against Moore and his brand of liberalism by condemning celebrity anti-war activists.

Legendary rock group Pearl Jam performed at the ‘Vote for Change’ concerts, urging people to not vote for Bush in the coming elections.

The list goes on and on. For years, the entertainment industry has taken an active part in the political arena. But its proliferation in this election speaks of two worlds colliding and merging. And though presidential decisions still are made with disregard to what Hollywood purports, the industry’s voter-persuasion tactics is forging a new direction in the campaign process.

In this brave new world actors are pundits, musicians are activists, celebrity authors are experts, action heroes are governors, aging former TV stars are mayors, and politicians achieve rock star status. A “Rock the Vote” campaign that started in 1992 and helped propel Bill Clinton to the presidency has snowballed into an all-out blitz by entertainers to push their candidate of choice into the White House.

Of course, the influence of Hollywood and the music industry in this year’s election truly cannot be ascertained until the votes are in next week. But this much is known—whether entertainers feel they know more about politics then the general public, or if they just want to use their star power to get their political agendas across—they are a potent force.

More and more actors and musicians are using their popularity to highlight issues and point fingers. Actor/activists like Susan Sarandon and Tim Robbins have always been at the forefront of entertainers taking up humanitarian and political causes. But now we’ve got everyone from Sean Penn (who visited Iraq to prove his distaste for the war) to reality fluff actress Paris Hilton (who urges you to “Vote or Die!”) getting on the activist bandwagon.

The merging works in both directions. Politicians have historically aligned themselves with big-name entertainers in attempts to influence the youth vote and other voter types. And some politicians, like Clinton, have leapt from public servant to a bone fide entertainer by way of writing books, giving talks, and hobnobbing with Hollywood-types.

It’s a murky marriage that’s changing the way politicians campaign and voters vote. Will US voters go by what they heard in the presidential debates and what the candidates are actually saying in their numerous stump speeches? Or will they be swayed by stinging documentaries, rock concerts, and Hollywood blathering? As the nation stands on the brink, only the results of November 2 will tell who did the influencing and who was influenced.



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