LONDON, August 20 (IslamOnline.net & News Agencies) - A conference on Muslim identity is to be held Sunday, August 24, in the British city of Birmingham, allowing Muslims to "take a hard look on themselves, are they British or are they Muslim?"

It added that a televised advertise, to appear on Prime TV, ARY Digital and Bangla TV channels by the end of this week, features a smartly dressed English young man, questioning the allegiance of Muslim Britons, whether to Islam or Britain.

"Muslims need to take a long hard look at themselves, are they British or are they Muslim?" Abdul Ghadir, 30, an IT professional from South London, asks in one scene of the ad.

In another, he asks, "Do they (Muslims) support British troops, do they consider them to be ‘Our Boys’? "

The young man leaves, as a first impression, that he is non-Muslim or someone having problems with the Muslim community in Britain.

Abdul Ghadir, who accepted Islam six years ago, has led a quiet but active life in the da’wah for Islam.

The conference, organized by the London-based Hizb-ut-Tahrir (or Liberation Party), will tackle an array of issues and challenges facing Muslims in Britain.

Chief among such issues are their basic identity, economic problems, including mortgage and housing, problems affecting the Muslim youth, such as literacy, crime and drugs as well as difficulties concerning Muslim marriages.

Additionally, speakers will address the issue of political participation in western societies.

Among the speakers is Dr. Abdul Salaam -- the former president of the Nation of Islam, the black nationalist movement.

He would cite his own experiences of identity, initially in the confused and racist calls of black separatism and nationalism, to how he became a Muslim with an identity that offers a unique and comprehensive outlook for the individual and society.

The conference will also coincide with the release of a new book titled "The Western Beauty Myth," which addresses the western attitude to womanhood.